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Logos and Branding

What is the deal with the Starbucks logo? We’re not the first person to ask this question. Starbucks’ (2021) brand mission is “To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time. Despite being a wildly successful brand with revenue of over 6.19 billion in 2019, theContinue reading “Logos and Branding”